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Arts, Design, Media & Sports

Graphic Designers

Also called: Artist, Brand Designer, Designer, Graphic Artist

US median pay

$62,960

per year, 2025

Job growth 2025–35

-1.7%

declining

Openings a year (US)

16,000

253,100 employed

Typical entry education

Bachelor's degree

Preparation 4/5 · Considerable preparation

What this job is

Design or create graphics to meet specific commercial or promotional needs, such as packaging, displays, or logos. May use a variety of mediums to achieve artistic or decorative effects.

What they do day to day

  • Key information into computer equipment to create layouts for client or supervisor.
  • Review final layouts and suggest improvements, as needed.
  • Determine size and arrangement of illustrative material and copy, and select style and size of type.
  • Develop graphics and layouts for product illustrations, company logos, and Web sites.
  • Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
  • Use computer software to generate new images.
  • Prepare digital files for printing.
  • Confer with clients to discuss and determine layout design.
  • Research the target audience of projects.
  • Draw and print charts, graphs, illustrations, and other artwork, using computer.

Skills and knowledge that matter most

Skills

  • Time Management3.1/5
  • Social Perceptiveness3.1/5
  • Judgment and Decision Making3.1/5
  • Coordination3.1/5
  • Complex Problem Solving3.1/5
  • Service Orientation3.0/5
  • Persuasion3.0/5
  • Negotiation3.0/5

Knowledge

  • Design4.7/5
  • Fine Arts4.4/5
  • Computers and Electronics4.4/5
  • Communications and Media4.3/5
  • English Language3.8/5
  • Sales and Marketing3.6/5

Importance rated by people working in the job (1 = not important, 5 = extremely important).

Education and preparation

Preparation level 4 of 5 — Considerable preparation. Usually a bachelor's degree and several years of related experience.

Typical entry education (BLS): Bachelor's degree.

Highest education of people in this job:

  • Bachelor's degree65%
  • High school diploma15%
  • Master's degree10%

Who this job suits

Mostly Artistic

Creating, designing and self-expression

Conventional

Organising data, details and procedures

Enterprising

Leading, persuading and starting things

Based on the Holland (RIASEC) interest profile for this occupation.

Job titles you'll see in postings

ArtistBrand DesignerDesignerGraphic ArtistGraphic Design CoordinatorGraphic DesignerOnline ProducerProduction ArtistPublications DesignerTechnical Illustrator