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Sales

Counter and Rental Clerks

Also called: Counter Clerk, Counter Service Representative, Leasing Consultant, Rental Agent

US median pay

$41,300

per year, 2025

Job growth 2025–35

+3%

about average or slower

Openings a year (US)

46,100

409,400 employed

Typical entry education

No formal educational credential

Preparation 2/5 · Some preparation

What this job is

Receive orders, generally in person, for repairs, rentals, and services. May describe available options, compute cost, and accept payment.

What they do day to day

  • Compute charges for merchandise or services and receive payments.
  • Receive orders for services, such as rentals, repairs, dry cleaning, and storage.
  • Explain rental fees, policies, and procedures.
  • Provide information about rental items, such as availability, operation, or description.
  • Advise customers on use and care of merchandise.
  • Greet customers and discuss the type, quality, and quantity of merchandise sought for rental.
  • Answer telephones to provide information and receive orders.
  • Inspect and adjust rental items to meet needs of customer.
  • Prepare rental forms, obtaining customer signature and other information, such as required licenses.
  • Rent items, arrange for provision of services to customers, and accept returns.

Skills and knowledge that matter most

Skills

  • Service Orientation3.4/5
  • Social Perceptiveness3.1/5
  • Time Management3.0/5
  • Coordination3.0/5
  • Persuasion2.9/5
  • Negotiation2.9/5
  • Judgment and Decision Making2.9/5
  • Complex Problem Solving2.8/5

Knowledge

  • Customer and Personal Service4.5/5
  • English Language3.7/5
  • Administrative3.5/5
  • Sales and Marketing3.4/5
  • Administration and Management3.0/5
  • Mathematics3.0/5

Importance rated by people working in the job (1 = not important, 5 = extremely important).

Education and preparation

Preparation level 2 of 5 — Some preparation. Usually a high school diploma; some previous work experience or training helps.

Typical entry education (BLS): No formal educational credential.

Highest education of people in this job:

  • High school diploma56%
  • Bachelor's degree20%
  • Some college13%

Who this job suits

Mostly Conventional

Organising data, details and procedures

Enterprising

Leading, persuading and starting things

Social

Helping, teaching and caring for people

Based on the Holland (RIASEC) interest profile for this occupation.

Job titles you'll see in postings

Counter ClerkCounter Service RepresentativeLeasing ConsultantRental AgentRental AssistantRental AssociateRental ClerkRental Counter ClerkRental Sales RepresentativeVideo Clerk